The State of Influencer Marketing in Beauty
The industry was quick to recognise the potential of this discipline and in recent years global brands have continued to prioritise investment in influencer marketing to increase social engagement and ultimately drive sales.
Read this whitepaper from Influencer Intelligence to:
- Get an overview of the current state of influencer marketing within beauty
- Learn how the beauty industry can lead the way for future influencer marketing strategies
- Examine the recent trends impacting the market, including the rise of Tikok, diversity and social activism