Understanding Web Accessibility: The Costs and Opportunities


Understanding Web Accessibility: The Costs and Opportunities

The internet plays an increasingly critical role in our lives. As a result, legislation has been introduced to ensure that all users have equal access to information and functionality on the web. Barriers that prevent interaction with, or access to your website by people with disabilities can be considered discrimination.

But what does that mean for marketers and developers? How can you ensure your website is compliant with regulations, when you don’t even know what those regulations are?

This free comprehensive guide on Understanding Web Accessibility breaks down the “whats,” “hows,” and “whys” to help digital teams understand the associated opportunities and risks.

What you’ll learn:

  • Why web accessibility should be a top priority in your digital strategy
  • The current laws and regulations that govern web accessibility, globally and locally, and what they mean for your website including WCAG & Other W3C Accessibility Standards
  • The high price of non-compliance including a sample of recently filed lawsuits against large corporations
  • Guidelines and best practices for making your website accessible, including a Web Accessibility Checklist