WEBINAR: Got CRM? Why you need Marketing Automation too
CRM systems transform sales through organization; marketing automation completes the picture by generating leads and managing lead engagement.
“World-class sales and marketing organizations need both to succeed and scale.” – Matt Heinz.
While marketing automation and CRM have different capabilities, when used together this dynamic duo forms a powerful sales and marketing tool. Learn how the systems complement each other, and why you need both.
On this webinar, you'll learn:
- What is a Lead to Revenue Process?
- Enabling a Lead to Revenue Process with the Right Technology
- Marketing Automation vs. CRM
You will also get some top tips for CRM and Marketing Automation adoption!
Can’t make it to this webinar? Sign up anyway! A recording and copy of the slide deck will be sent out to all registrants within two business days of the event.
Brian Anderson - VP Operations at Act-On
Katie Jameson - Head of EMEA Marketing at Act-On
Date: Tuesday 5 March 2019
Time: 4:00 pm GMT | 8:00 am PST | 11:00 am EST
Duration: 1 hour