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On Demand Webinar: Making Marketing Automation a Reality

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On Demand Webinar: Making Marketing Automation a Reality

The case for marketing automation is becoming more and more compelling, with companies becoming more aware of the benefits such as increased sales, reduced costs, and improved customer experience.

But the path to successful adoption and implementation of this technology is not always clear.

In addition to a closing section on recommendations to help you implement and optimize marketing software, the webinar contains the following sections:

  • Why marketing automation?
  • The first steps of the journey
  • Selecting the right technology and partner
  • Culture, ownership, and process
  • Developing the right data capabilities

Fill out the form to access the Webinar